TikTok is introducing a updated setting that allows them to reduce the quantity of AI-created media appearing in their streams. This move comes as the platform revealed that it presently contains more than 1 bn AI-generated clips.
Testing and Rollout
The new functionality is being tested over the next few weeks before a global launch. This shift comes amid a surge in AI-generated material, driven by new video-generation tools.
AI Content on Other Platforms
It has been noted that almost one in 10 of the quickest rising channels on a competing service primarily display AI-generated videos. A large amount of this material is considered mass-produced AI material, a term for inferior, mass-produced content that is often illogical or surreal.
“We know from our community that many people appreciate content produced via AI tools, from digital art to science explainers, and we want to give people the ability to adjust the amount of that, according to their own preferences,” said a platform representative.
AI on the Platform
The service disclosed that there are presently 1.3 billion videos on its service labeled as made with AI. Collectively, over 100 mn media items are submitted to the app every day, making clips made by AI a limited part of its complete catalog.
Customizing Your Feed
Members will be able to limit or boost the volume of AI content they watch by using the “manage topic” feature in the application and choosing AI-made media. Additional categories that are already be adjusted under the tool cover current affairs, style, beauty, and dance.
Content Labeling and Policies
Its policies require creators to tag lifelike artificially created content, and it prohibits harmful fake videos of well-known individuals or critical incidents. Any authentic-looking artificial content that is unmarked can be removed under its user guidelines.
In addition, the platform will henceforth add an artificially created watermark to content produced via its built-in AI features, or detected by an industry-wide initiative for spotting artificial media. This measure is intended to deter users from seeking to evade the tagging system.
Educational Initiatives
The platform is additionally establishing a two million dollar educational fund for specialists and organizations to develop learning resources about using AI responsibly. This initiative will assist non-profit groups focused on educating computer science.
Platform Protection
TikTok has supported its content review process, during controversy over plans to make redundant numerous content moderators in the UK. TikTok is set to cut hundreds of positions in its content moderation division in its British office, with worker representatives and online safety experts expressing worry that humans are being replaced by AI moderation.
A company official explained that human moderation would continue to be important, but artificial intelligence can safeguard staff by eliminating the most distressing content before it is viewed by staff. The company announced a 76% decrease in disturbing and violent content seen by content reviewers over the past year due to reliance on its AI tools.
“We think that it’s essential to combine people and machines to ensure user safety,” the executive stated. “We’ll have staff as involved in the system, but we also think it’s extremely critical to reduce exposure to harmful content as swiftly, which is the area in which a significant AI assistance is really helping us work at speed.”
